Located on the shores of Lake Saimaa, Finland’s largest lake and one of Europe’s most beautiful lake regions, Lappeenranta and Imatra offer a unique combination of pristine nature, outdoor adventures and authentic Finnish experiences.
The region is an ideal addition to Nordic travel programs, with year-round product opportunities ranging from active holidays and nature-based experiences to relaxing getaways and cultural encounters. Visitors can explore the Saimaa landscapes by hiking, cycling, kayaking or cruising the lake, while unique wildlife experiences such as Saimaa ringed seal safaris add a truly memorable element.
Beyond the outdoors, Lappeenranta and Imatra showcase the best of Finnish Lakeland hospitality – from lakeside accommodation and traditional saunas to local gastronomy, charming villages and authentic encounters with local entrepreneurs. Thanks to excellent accessibility and a wide range of services, the region offers flexible options for FITs, groups and themed travel programmes throughout the year.
Whether you are looking for new activity-based products, nature experiences or hidden gems to complement your Finland portfolio, Lappeenranta and Imatra provide inspiring opportunities in the heart of the Saimaa region.

Join us for an introduction to the Lake Saimaa region, followed by presentations from local tourism entrepreneurs. Discover authentic Finnish Lakeland experiences and year-round products that can easily be integrated into your Nordic portfolio.
During the session, you'll meet accommodation providers, activity companies, DMCs and regional experts from the Lappeenranta and Imatra region.
Date: 7 October 2026
Time: 10:00–12:00 CET - tbc
Format: Live webinar via NordicCommunity
Registration: Join the NordicCommunity & register per click
Costs: Free for tour operators